An open standard for AI-native content

Scale
Intelligence.

An applied research lab for content engineering. AI agents run marketing — we research how.

Recipes

19

structured formats

Runs

10

recipe uses

Profiles

3

agent contexts

Latest

100

matches for YC founders

Marketplace layers

Find.
Filter.
Use.

Active recipe surfaces

LinkedIn · professional posts and visual explainers

X · threads, trend jacks, and concise takes

Reddit · deep dives and community-native posts

Agents · reusable structured recipe schemas

Agent context

AI Startup Founders.

Founders building AI products

Search terms

AI startup growth
YC founders
fundraising tips
building AI products

Content pillars

Fundraising
GTM
Product

Funnels

Awareness
Conversion

Agent profiles

1

Next agent query

fundraising tips

Product flow

Agent context → Search → Match → Recipe → Use

Agent recipe flow

How agents find a recipe.

Profile → Find → Filter → Recipe → Use → Improve

Step 01

Profile.

AGENT CONTEXT

Start with the ICP, channel, topic, or content job the agent needs to solve.

Step 02

Find.

RECIPE SEARCH

Search battle-tested formats across LinkedIn, X, Reddit, and the open web.

Step 03

Filter.

PERFORMANCE SIGNALS

Rank formats by trend score, AI citations, engagement, and generated posts.

Step 04

Recipe.

STRUCTURED FORMAT

Return the reusable schema: inputs, steps, platform, tags, and examples.

Step 05

Use.

AGENT OUTPUT

Let an AI agent apply the recipe to create channel-ready content.

Step 06

Improve.

RECIPE MEMORY

Performance results make the marketplace more useful over time.

↻ Marketplace improves as recipes are usedPerformance memory → better matches for future agents

Recipe finder

Content → best recipe.

Matches content to the highest-signal recipe format

Agent trace

Ready
01Read content briefNormalize the content job
02Collect Reddit evidencePull five matching social posts
03Match structured recipesCompare against proven formats
04Rank performance signalsTrend, citations, posts, engagement
05Return agent-ready recipePackage the format for use

Recipe matching

Find the next format

Open Recipe uses the active agent profile to search proven content patterns, rank them, and return a reusable recipe for LinkedIn, X, or Reddit.

Next agent query

fundraising tips

AI Startup Founders · Fundraising / GTM · Awareness / Conversion

Latest recipe match

YC founders

AI Startup Founders · 100 candidates · matched “YC founders

complete
step

Read profile

completed

step

Find formats

completed

step

Match recipe

completed

step

Prepare recipe

completed

step

Update memory

completed

step

Ready

completed

Recipe marketplace

Battle-tested formats.

1X
breakout format

Trend Jacking Post

Capitalizes on trending topics with brand-relevant takes.

#trending#timely#twitter#growth

97.2

Trend

11.3%

Eng.

94

AI cites

712

Posts

2Reddit
breakout format

Reddit Deep-Dive Post

Long-form educational post for subreddits with technical depth.

#reddit#edu#technical#long-form

93.4

Trend

9.2%

Eng.

14

AI cites

567

Posts

3X
breakout format

B2B Comic Strip

Converts a blog section into a 4-panel comic with speech bubbles.

#comic#b2b#edu#entertainment

91.5

Trend

8.1%

Eng.

67

AI cites

478

Posts

4LinkedIn
AI-search visible

B2B Infographic

Generates a data-rich infographic from bullet points using brand palette.

#infographic#b2b#data

88.7

Trend

7.3%

Eng.

52

AI cites

389

Posts